For some time now we have been doing a variety of things to raise interest in Arthur Ransome and his books, particularly the ‘Swallows and Amazons’ series originally written for children.
The Royal London Yacht Club recently hosted a Swallows and Amazons weekend for the combined yacht clubs of Cowes on the Isle of Wight and in doing so raised quite a bit of money for charity.

Glenridding Sailing Centre in Cumbria have been running Swallows & Amazons Adventure Days on Ullswater and promise to hold more.

SailRansome have made Swallow, the original clinker built dinghy used in the film, available for families to use there.

We’ve been using the Draper’s shallop to teach children how to row on the River Lee under the auspices of Countryside Live. We have now taught hundreds of children most of whom have never been in a boat before. The idea is to inspire them to join the Sea Scouts or a local rowing or canoeing club.

Another boat you can sail is the Nancy Blackett portrayed as Goblin from We Didn’t Mean To Go To Sea and Secret Water.

It only costs £25 a year to join the Nancy Blackett Trust. This is wonderful for anyone living near the Orwell as Ransome once did.
The Arthur Ransome Society, known as TARS, is welcoming new members to its six regional branches.

Next year an international gathering is being planned over the May Bank Holiday.
Revelation Films have digitally remastered the serial of Coot Club and The Big Six, which they have available as a new release entitled ‘Swallows & Amazons Forever!’ I’ve been asked to give a talk on how the BBC serial was made.

I’ve also been promoting StudioCanal’s re-release of the 1974 film of Swallows & Amazons on Radio Cumbria, Premier Radio, Lakeland Radio and Channel 5’s live TV programme The Wright Stuff. There’s a lot going on in the media with pictorials in Country Life, The Lady, Cotswold Life and Practical Boat Owner magazine as well as newspapers and colour supplements.

We brought the original film of Swallows & Amazons back to cinemas in London, Ambleside, Kendal and to Hastings on Pirate Day. I took Captain Flint’s trunk along and wore a tricorn hat only to be told by one little boy in the audience, ‘I hate pirates. They are my enemies.’ Other children asked, ‘Did you enjoy being in the film?’ and ‘Were the spiders in your tent real?’
When we were in Kendal, the curator of the Museum of Lakeland Life gave a talk to the cinema audience bringing along the actual red slippers given to Arthur Ransome by the Altounyan children in 1929 which inspired him to write Swallows and Amazons.

Some schools have Swallows and Amazons as a set book. I was invited to give a talk at Walhampton School who claim a ‘Swallows and Amazons ethos’. They aspire to giving their pupils as much of an exciting outdoor education as possible with sailing and exploring on the curriculum. School House magazine backs this up saying, ‘There is a distinct ‘Swallows and Amazons’ spirit that burns brightly here.’
The Arthur Ransome Trust have a range of exhibitions, displays and resource materials. Do check out their website and future events. Meanwhile All Things Ransome have been quietly offering a veritable library of information along with a media vault. The Arthur Ransome Society has a large library of books in Dumfries where the 2016 IAGM will be held.

What could you do to keep Ransome’s writing on book shop shelves?
Could you organise an event at your local sailing club? Or request a screening of newly restored version of the film at your local cinema? One is being planned in Oxford with hopefully another at Wolverstone. PictureHouse cinemas are particularly open to the idea of screening classic family films.
I am planning ‘An Arthur Ransome Day’ at my local Waterstones and another at our library. How can we make this special and attract people off the street?
Do add your ideas to the comments below.
Easy things you can do right now to help promote the books:
Request a book or DVD from your local library.
Add a review to on-line sites. This leads to increased marketing of books, audio books or DVDs. The Imdb site for the 1974 film of Swallows and Amazons welcomes reviews.
Click here for Books by Arthur Ransome on Amazon UK
Add a comment about the DVD of the film. Click here for StudioCanal’s DVD on Amazon UK
Click here for the Amazon UK site for the DVD of the BBC serial of ‘Coot Club and The Big Six’ Look out for the one with this cover:

Other ideas:
Join The Arthur Ransome Group on Facebook. They always have lively discussions.
There are a number of Twitter sites you can follow.
Contact BBC TV to ask for your favourite TV or radio programmes on Arthur Ransome or his books to be repeated: Click here for the site.
You can read about the adventures we had making the original film with Swallow here: