Forty years ago ~ life in 1973 ~ Part Two

Sophie Neville with the cast of Swallows

Sophie Neville, Suzanna Hamilton, Sten Grendon, Lesley Bennett, Kit Seymour, Simon West with Daphne Neville off to a Puffin Club event promoting the film and new Puffin edition of ‘Swallows and Amazons’ organised by the legendary Kaye Webb in London  photo: Woman Magazine

When I look back on our lives as they were forty years ago I can’t help smiling. Whilst one is impacted by fashions that were too unfortunate to be revived – those collars we thought so groovy – other things haven’t changed at all. I don’t think sailing shoes or jean jackets have ever been out of circulation.

Claude Whatham on the shore of Coniston Water ~ photo: Daphne Neville

Every day clothes in 1973

In July 1973 Claude Whatham, pictured above in his Levis, had my sisters and I in a series of three Weetabix commercials that depicted life in 1933, forty years before, when the Great British breakfast cereal was first launched on the market. There seemed to have been a wider difference between the thirties and children’s lives in the seventies than in the last forty years.  But am I right?

Weetabix Commercial with Tamzin and Perry

My sisters on the set of a Weetabix commercial being shot on location in Gloucestershire in July 1973

Whilst we had never seen stocks of corn until we went on the set especially constructed for the advertisement, Percy Baxter had made them himself back in 1933 when he lived and worked on the Cotswold hills.

Wheetabix Commercial with Tamzin Neville and Percy Baxter

Tamzin Neville with Percy Baxter on location for TV commercial made for Weetabix set in 1933 and filmed on 35mm in Gloucestershire in 1973 by Claude Whatham

The Land Rover in this behind-the-scenes shot could the same vehicle used on a film set today.

Weetabix Commercial shot in 1973

Meanwhile, my mother was presenting her afternoon television programme for HTV West called ‘Women Only’ – dressed in her Donny Osmond hat.  I would happily wear her suede coat today and can often be seen in the hat.  The lace-up boots looked good recently with a Wonder Woman fancy dress outfit but were terribly uncomfortable. My sister still hasn’t forgiven me for giving them away.

Daphne Neville in her Donny Osmond hat

Daphne Neville on location in Jersey while presenting ‘Women Only’ in 1973

As always, well made things of quality have endured, and those faithful goods from Land Rovers to Levi jeans, Puffin Books and Weetabix are, thankfully, still being produced.

for more photographs of making the Weetabix commercial click here

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Filed under 1973, Acting, Claude Whatham, Film, Film Cast, Film crew, Film History, Filmaking, Memoir, Sophie Neville, Suzanna Hamilton, truelife story

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